A ton of preparation and planning went into the making of 50 Cent’s latest video, “My Life.” The video features the super trio of 50 Cent, Eminem and Adam Levine. If you haven’t seen it dominating the airwaves yet, watch it here:
50 Cent busted out a bigger budget for the “My Life” video. 50 wanted to use unique visuals in order to pass along the song’s message. He said, “The site we actually used, the architecture involved with the actual video itself, it feels like it’s almost a set. Like it was something that someone drew in a way.”
The abandoned station where “My Life” was filmed. Image via.
The video was directed by Rich Lee and shot in Eminem’s
hometown of Detroit over the course of three days. The indoor scenes featuring
50 Cent were filmed in Michigan Central Station, an abandoned train
station. One day of filming was also
done in California.
The car 50 Cent
drives in the video is a Chrysler John Varvatos edition. At the time of
filming, the car was one of a kind. It retails for around $40,000.
Andre Dirrell, an Olympic boxer and Michigan native who’s signed to SMS promotions, has a cameo in the video.
Get the “My Life” single on iTunes now for your first look at “Street King Immortal,” 50’s full-length release slated to release in February.
Like the video? Did you catch a glimpse of 50’s SMS snapback? Get it in our online store, and put it in your shopping cart for a thoughtful present for all the diehard 50 Cent fans you know.