Who we are

Who we are
50 Cent

50 Cent


Curtis “50 Cent” Jackson has established himself as a force in the music industry and a phenomenon in the business world. As a rapper, actor, producer, and entrepreneur, 50 continues to identify what consumers want and deliver on a promise made during the founding of SMS Audio.

“There had to be something better. I couldn’t find it, so I decided to create it.”

The results: A culmination of iconic style and unrivaled performance.

Timbaland

Timbaland


Tim “Timbaland” Mosley is a rapper, songwriter and 4-Time Grammy Award winning Producer. He has created hits with some of the most accomplished artists in the industry. In late 2012 Timbaland joined the team as an investor and advisor.

“It’s what I hear, It’s what I know - Studio mastered sound.”

His addition immediately helped define the signature, studio mastered sound crafted into each SMS Audio headphone and speaker.

Carmelo Anthony

Carmelo Anthony


Carmelo Anthony is a 2-Time Olympic Gold Medalist, an 8-Time NBA All Star and a Full-Time advocate for Studio Mastered Sound.

 “SMS Audio approaches product innovation the same way I do each of my games – with focus and passion. “

 Carmelo joined SMS Audio in 2013 as an investor and advisor and has been instrumental in the development of wearable technology that is smart and durable.

SMS Audio Team

SMS Audio Team


SMS Audio is a young, international, brand challenging the status quo in the retail consumer audio market. Founded in 2011, SMS Audio has created a global footprint with innovative products that deliver iconic style, ultra durability, and Studio Mastered Sound.