Curtis “50 Cent” Jackson has established himself as a force in the music industry and a phenomenon in the business world. As a rapper, actor, producer, and entrepreneur, 50 continues to identify what consumers want and deliver on a promise made during the founding of SMS Audio.

“There had to be something better. I couldn’t find it, so I decided to create it.”

The results: A culmination of iconic style and unrivaled performance.

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